Proceedings of the International Conference on Culture and Humanity in the Era of Rising and Integration (ICDHV 2025)

The Impact of Generative AI on Creative Industries: Opportunities and Challenges

Authors
Huynh Pham Ngoc Lam1, *
1FPT University, Ho Chi Minh City, Vietnam
*Corresponding author. Email: lam.huynhp@gmail.com
Corresponding Author
Huynh Pham Ngoc Lam
Available Online 17 February 2026.
DOI
10.2991/978-2-38476-539-3_38How to use a DOI?
Keywords
artificial intelligence; creative industries; job displacement
Abstract

The rapid advancement of generative artificial intelligence (AI) technologies such as ChatGPT, Midjourney, and Suno has introduced profound transformations in the creative industry. This study investigates how these tools are influencing patterns of job displacement, adaptation, and role redefinition across sectors including graphic design, writing, music production, and visual media. By integrating existing literature with empirical data collected from industrial reports, labor statistics, market data and public interviews with creative professionals, the research aims to identify which job categories are most vulnerable to AI disruption and which are being augmented or reshaped. Initial findings suggest a dual impact: while some routine creative tasks are increasingly automated, new hybrid roles requiring AI fluency and conceptual oversight are emerging. This paper contributes to the ongoing debate about technological unemployment in high-skill sectors and offers policy and educational recommendations to help creative workers future-proof their careers. The results underscore the urgent need to redefine creativity and value in the age of machines that can “create”.

Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the International Conference on Culture and Humanity in the Era of Rising and Integration (ICDHV 2025)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
17 February 2026
ISBN
978-2-38476-539-3
ISSN
2352-5398
DOI
10.2991/978-2-38476-539-3_38How to use a DOI?
Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Huynh Pham Ngoc Lam
PY  - 2026
DA  - 2026/02/17
TI  - The Impact of Generative AI on Creative Industries: Opportunities and Challenges
BT  - Proceedings of the International Conference on Culture and Humanity in the Era of Rising and Integration (ICDHV 2025)
PB  - Atlantis Press
SP  - 557
EP  - 576
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-539-3_38
DO  - 10.2991/978-2-38476-539-3_38
ID  - Lam2026
ER  -