Proceedings of the 8th International Conference on Entrepreneurship and Business Management (ICEBM 2019) UNTAR

Environmental Factors Affecting the Acceleration of Financial Technology (Fintech) Adoption by SMEs in the East Java Region

Authors
Sonata Christian, Trianggoro Wiradinata, Christian Herdinata, Auditia Setiobudi
Corresponding Author
Sonata Christian
Available Online 29 June 2020.
DOI
https://doi.org/10.2991/aebmr.k.200626.065How to use a DOI?
Keywords
Financial technology, environmental factors, acceleration of the adoption
Abstract

Purpose – This study aimed to help define the environmental factors affecting the acceleration of FinTech adoption by SMEs in the East Java Region. Design/methodology/approach – An empirical study of TOE Framework focused on environmental factors using the data from 402 respondents of SMEs Owners and Managers who have already implemented OVO e-wallet in their business. Primary data was analyzed using SEM-PLS. Finding – The high competition in industry has no connection with the acceleration of FinTech adoption. Environmental variables conclude the prediction 75,8% of FinTech adoption. The most interesting finding among the three factors in environmental factors is only the support from government and vendor that significantly accelerate the fintech adoption by SMEs in the East Java Region. The finding suggested that vendors must actively offer the e-wallet payment services and provide training to merchants. Government support has also shown to be a significant antecedent toward consumers’ intention to use the e-wallet payment services.

Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Download article (PDF)

Volume Title
Proceedings of the 8th International Conference on Entrepreneurship and Business Management (ICEBM 2019) UNTAR
Series
Advances in Economics, Business and Management Research
Publication Date
29 June 2020
ISBN
10.2991/aebmr.k.200626.065
ISSN
2352-5428
DOI
https://doi.org/10.2991/aebmr.k.200626.065How to use a DOI?
Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Sonata Christian
AU  - Trianggoro Wiradinata
AU  - Christian Herdinata
AU  - Auditia Setiobudi
PY  - 2020
DA  - 2020/06/29
TI  - Environmental Factors Affecting the Acceleration of Financial Technology (Fintech) Adoption by SMEs in the East Java Region
BT  - Proceedings of the 8th International Conference on Entrepreneurship and Business Management (ICEBM 2019) UNTAR
PB  - Atlantis Press
SP  - 380
EP  - 385
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.200626.065
DO  - https://doi.org/10.2991/aebmr.k.200626.065
ID  - Christian2020
ER  -