Proceedings of the International Conference on Economics, Business, Social, and Humanities (ICEBSH 2021)

Patient Loyalty Towards the Pharmacist

Authors
Ow Mun Waei, Phuah Kit Teng, Khoong Tai Wai
Corresponding Author
Ow Mun Waei
Available Online 8 August 2021.
DOI
10.2991/assehr.k.210805.067How to use a DOI?
Keywords
Patient loyalty, satisfaction, trust, pharmacist
Abstract

Pharmacists play an important role in enhancing patient’s health quality of life besides physicians. Little researches were conducted to examine the patients-pharmacist relationship. The literature mainly covered clinical expects of patient-pharmacist relationship but little researches on patient loyalty aspects. The main purpose of this research was to examine patient loyalty towards the pharmacists. This research was conducted in Klang Valley, Malaysia using structured questionnaire survey design. Purposive sampling method was used and 272 respondents were observed. Pre-test was conducted to assess the content and face validity. This research adopted the store-loyalty model. Descriptive and multiple regression were used to analyse the collected data. The results showed that global trust and satisfaction had positive influence on patient loyalty towards the pharmacists. However, patients were not concerned about pharmacists’ technical competence and benevolence.

Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the International Conference on Economics, Business, Social, and Humanities (ICEBSH 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
8 August 2021
ISBN
978-94-6239-413-1
ISSN
2352-5398
DOI
10.2991/assehr.k.210805.067How to use a DOI?
Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Ow Mun Waei
AU  - Phuah Kit Teng
AU  - Khoong Tai Wai
PY  - 2021
DA  - 2021/08/08
TI  - Patient Loyalty Towards the Pharmacist
BT  - Proceedings of the International Conference on Economics, Business, Social, and Humanities (ICEBSH 2021)
PB  - Atlantis Press
SP  - 420
EP  - 426
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.210805.067
DO  - 10.2991/assehr.k.210805.067
ID  - Waei2021
ER  -