Research and Exploration on the Reform of Medical Marketing Course Teaching Mode based on MOOCs Perspective
- 10.2991/icedem-17.2017.68How to use a DOI?
- Pharmaceutical marketing; MOOCs; flipping class
MOOCs is a kind of new teaching mode of traditional classroom teaching mode innovation. Based on the analysis of MOOCs in the development situation of our country, expounds its influence on the existing teaching mode and challenge, and to put forward corresponding related development countermeasures of pharmaceutical marketing teaching, hoping to provide reference for the construction of the teaching mode of pharmaceutical marketing.
- © 2017, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Qian Yang AU - Guang Chen AU - Lan Luo PY - 2017/12 DA - 2017/12 TI - Research and Exploration on the Reform of Medical Marketing Course Teaching Mode based on MOOCs Perspective BT - Proceedings of the 2017 International Conference on Economic Development and Education Management (ICEDEM 2017) PB - Atlantis Press SP - 265 EP - 268 SN - 2352-5398 UR - https://doi.org/10.2991/icedem-17.2017.68 DO - 10.2991/icedem-17.2017.68 ID - Yang2017/12 ER -