Analysis of Influencing Factors of Financial Asset Allocation of Urban and Rural Residents in Zaozhuang

DOI

10.2991/icedem-19.2019.18How to use a DOI?

Keywords

family finance; multiple linear regression; internet finance; financial asset

Abstract

Take Zaozhuang household as research object, based on the micro data from questionnaire survey, using multiple linear regression model, this paper puts forward the structure of urban and rural residents family financial asset allocation of Zaozhuang. Based on empirical analysis of the influencing factors, the results showed that the urban and rural residents of Zaozhuang household financial asset allocation structure has big difference, urban residents have a higher risk of holding financial assets and higher risk of financial assets; rural households investment risk preference is only a significant influencing factor of urban residents' financial asset allocation, and rural residents' financial asset allocation is more sensitive to education level.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Benyao Sun
PY  - 2019/10
DA  - 2019/10
TI  - Analysis of Influencing Factors of Financial Asset Allocation of Urban and Rural Residents in Zaozhuang
BT  - Proceedings of the 2019 3rd International Conference on Economic Development and Education Management (ICEDEM 2019)
PB  - Atlantis Press
SP  - 78
EP  - 82
SN  - 2352-5398
UR  - https://doi.org/10.2991/icedem-19.2019.18
DO  - 10.2991/icedem-19.2019.18
ID  - Sun2019/10
ER  -