E-CRM for Cooperation Service System in Higher Education Setting

DOI

10.2991/icei-19.2019.93How to use a DOI?

Keywords

electronic customer relationship management; planning and cooperation system; cooperation service; higher education

Abstract

This study aims to improve the quality of management and cooperation services that are responsive, accountable, and transparent. Based on this background, it is very necessary to have research on improving the quality of collaboration services at Universitas Negeri Surabaya. Therefore, in this study the title "Development of E-CRM (Electronic Customer Relationship Management) University Cooperation Service System to Improve the Quality of Management and Services in the Field of Planning and Cooperation in Universitas Negeri Surabaya". The implementation of the collaboration at Universitas Negeri Surabaya covers 6 (six) stages of the implementation of the collaboration namely First, the pioneering/initiation stage of cooperation. Second, the stage of drafting/endorsement/signing. Third, the follow-up stage and implementation of the collaboration. Fourth, the stage of monitoring and evaluating cooperation. Fifth, the measurement phase of cooperation partner satisfaction (customer satisfaction). Sixth, the stage of development or termination of cooperation.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Sujarwanto
AU  - Khofidotur Rofiah
AU  - Sri Setyo Iriani
PY  - 2019/12
DA  - 2019/12
TI  - E-CRM for Cooperation Service System in Higher Education Setting
BT  - Proceedings of the 3rd International Conference on Education Innovation (ICEI 2019)
PB  - Atlantis Press
SP  - 398
EP  - 401
SN  - 2352-5398
UR  - https://doi.org/10.2991/icei-19.2019.93
DO  - 10.2991/icei-19.2019.93
ID  - 2019/12
ER  -