The Design of Headword in the Online Shopping's Advertisement
Authors
Cuiyan Niu
Corresponding Author
Cuiyan Niu
Available Online May 2016.
- DOI
- 10.2991/icemet-16.2016.57How to use a DOI?
- Keywords
- Online shopping; Headword; Design
- Abstract
In the rapid developing of the network technology in China presently, online shopping has become a major favored shopping approach by most people, even has evolved into a new way of life. The headword in online advertising is not only to tell shopping information to the consumer, but also to let the consumer have mentality resonance and spiritual enjoyment. Let some of the flat's visual elements into the design of headword in the online shopping's advertisement, which can achieve some unexpected effectiveness. It is worth us to struggling and exploring.
- Copyright
- © 2016, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Cuiyan Niu PY - 2016/05 DA - 2016/05 TI - The Design of Headword in the Online Shopping's Advertisement BT - Proceedings of the 2016 International Conference on Economy, Management and Education Technology PB - Atlantis Press SP - 282 EP - 287 SN - 2352-5398 UR - https://doi.org/10.2991/icemet-16.2016.57 DO - 10.2991/icemet-16.2016.57 ID - Niu2016/05 ER -