Proceedings of the International Conference on Educational Management and Technology (ICEMT 2022)

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How to Create and Manage an Innovative Business Startup Using a Design Thinking Approach?

Authors
Citra Kurniawan1, Ence Surahman1, 2, *
1Universitas Negeri Malang, Malang, 65145, East Java, Indonesia
2National Tsing Hua University, Hsinchu, 30013, Taiwan
*Corresponding author. Email: ence.surahman.fip@um.ac.id
Corresponding Author
Ence Surahman
Available Online 13 February 2023.
DOI
10.2991/978-2-494069-95-4_30How to use a DOI?
Keywords
Management of Innovation; Information Management; Start Up; Early Age Company; Design Thinking
Abstract

The challenging experience of finding halal food providers, places of worship, and matters related to the halal world prompted the developers to create a complete, accurate, and easily accessible information system for the Muslim community in Taiwan. This study investigates what lessons and how Taiwan Halal Start up works and its impact on users since it was developed to date. This research is descriptive qualitative research with phenomenological methods and website analysis. The data collection method uses triangulation by interviewing developers, observing websites and applications, and seeing users’ feedback in reviews on the play store. The results show that business innovation can be started from the emergence of empathy for a problem experienced by the developer and the people around him. Through research and development, they can finally develop coursework into a company that impacts the Muslim community in Taiwan. The research results teach us that to become an innovator; we need to be sensitive to a problem and try to find a solution to implement. In addition, to develop into a calculated startup, various strategic efforts are needed to make the impact even more significant.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the International Conference on Educational Management and Technology (ICEMT 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
13 February 2023
ISBN
10.2991/978-2-494069-95-4_30
ISSN
2352-5398
DOI
10.2991/978-2-494069-95-4_30How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Citra Kurniawan
AU  - Ence Surahman
PY  - 2023
DA  - 2023/02/13
TI  - How to Create and Manage an Innovative Business Startup Using a Design Thinking Approach?
BT  - Proceedings of the International Conference on Educational Management and Technology (ICEMT 2022)
PB  - Atlantis Press
SP  - 247
EP  - 259
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-95-4_30
DO  - 10.2991/978-2-494069-95-4_30
ID  - Kurniawan2023
ER  -