Analysis of Competition between Radio & TV and Network Media

DOI

10.2991/icetem-15.2015.61How to use a DOI?

Keywords

era of new media, radio & TV, network media, competition

Abstract

This paper mainly discusses about competitive integration relationship between network media and traditional media with representative of radio & TV, i.e. firstly analyzes their respective advantages and disadvantages, and points out that new media which mainly include network media and traditional media which mainly include radio & TV shall complement each other’s advantages and have competitive integration to enhance advantages and avoid disadvantages, so that traditional media such as radio & TV etc could realize self-relocation under the situation of new media, achieve faster and more steady development in competition with new media represented by network media, and finally form a new situation of both competitive and integrated development between network media and traditional media in the era of new media.

Copyright

© 2015, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Jiong Xu
PY  - 2015/03
DA  - 2015/03
TI  - Analysis of Competition between Radio & TV and Network Media
BT  - Proceedings of the 2015 International Conference on Education Technology and Economic Management
PB  - Atlantis Press
SP  - 404
EP  - 408
SN  - 2352-5398
UR  - https://doi.org/10.2991/icetem-15.2015.61
DO  - 10.2991/icetem-15.2015.61
ID  - Xu2015/03
ER  -