Proceedings of the 2014 International Conference on Education Technology and Social Science

Selection of Strategies for Commercialized Operation of Stadium

Authors
Yanjin Zhang
Corresponding Author
Yanjin Zhang
Available Online November 2014.
DOI
https://doi.org/10.2991/icetss-14.2014.50How to use a DOI?
Keywords
stadium, commercialized operation, strategy
Abstract
In the process of development of sports industry in China, stadium is one of the most important material bases, playing the important role of holding various sports events and national fitness. At present, how to reasonably use the sports stadium, commercialize them and provide various cultural and sports activities for people has become a problem urgently to be solved. Based on the above background, in this paper, the author briefly analyzes the commercialized operation overview of stadium, makes some simple discussion aimed at some problems exposed in the commercialized operation of stadium and provides the corresponding commercialized operation strategies on this basis, hoping to provide some references for the smooth commercialized operation of stadium.
Open Access
This is an open access article distributed under the CC BY-NC license.

Download article (PDF)

Proceedings
2014 International Conference on Education Technology and Social Science
Part of series
Advances in Social Science, Education and Humanities Research
Publication Date
November 2014
ISBN
978-94-62520-40-0
DOI
https://doi.org/10.2991/icetss-14.2014.50How to use a DOI?
Open Access
This is an open access article distributed under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Yanjin Zhang
PY  - 2014/11
DA  - 2014/11
TI  - Selection of Strategies for Commercialized Operation of Stadium
BT  - 2014 International Conference on Education Technology and Social Science
PB  - Atlantis Press
UR  - https://doi.org/10.2991/icetss-14.2014.50
DO  - https://doi.org/10.2991/icetss-14.2014.50
ID  - Zhang2014/11
ER  -