Proceedings of the 2019 4th International Conference on Financial Innovation and Economic Development (ICFIED 2019)

Market value management and company M&A performance——Taking Donghua Software as an example

Authors
Jing Yang
Corresponding Author
Jing Yang
Available Online February 2019.
DOI
10.2991/icfied-19.2019.10How to use a DOI?
Keywords
market value management, mergers and acquisitions, financial performance
Abstract

Market value management refers to the goal of listed companies based on their own market value information, using a variety of business methods to achieve company value, shareholder value maximization and value creation, value management maximization and value realization. A good market value management can help companies achieve performance growth, reduce financing costs and merger and acquisition costs, enhance anti-acquisition capabilities and enhance brand image. Mergers and acquisitions, as one of the ways of market value management, can optimize the structure of the enterprise and improve the ecological chain of the enterprise; interact with the market value management and promote each other. After describing the theory of market value management and mergers and acquisitions, this paper takes Donghua Software's two mergers and acquisitions as an example to illustrate that mergers and acquisitions bring positive financial performance and positive effects on market value management.

Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2019 4th International Conference on Financial Innovation and Economic Development (ICFIED 2019)
Series
Advances in Economics, Business and Management Research
Publication Date
February 2019
ISBN
10.2991/icfied-19.2019.10
ISSN
2352-5428
DOI
10.2991/icfied-19.2019.10How to use a DOI?
Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Jing Yang
PY  - 2019/02
DA  - 2019/02
TI  - Market value management and company M&A performance——Taking Donghua Software as an example
BT  - Proceedings of the 2019 4th International Conference on Financial Innovation and Economic Development (ICFIED 2019)
PB  - Atlantis Press
SP  - 55
EP  - 63
SN  - 2352-5428
UR  - https://doi.org/10.2991/icfied-19.2019.10
DO  - 10.2991/icfied-19.2019.10
ID  - Yang2019/02
ER  -