Proceedings of the 6th International Conference on Financial Innovation and Economic Development (ICFIED 2021)

Analysis on the Acquisition of LVMH on Tiffany& Co.

Authors
Jiani Li
Corresponding Author
Jiani Li
Available Online 22 March 2021.
DOI
https://doi.org/10.2991/aebmr.k.210319.078How to use a DOI?
Keywords
Tiffany&Co, LVMH, acquisition, Stakeholder analysis, SWOT analysis
Abstract

A famous acquisition case happened on Nov. 25. 2019, within the luxury industry — LVMH’s acquisition of Tiffany&Co. This paper analyzed the acquisition and focused on LVMH as the purchaser and Tiffany as an acquiree. By using the day of the acquisition as the tipping point, this research will focus on comparing qualitative and quantitative aspects of changes as reasons to support the main argument. Preliminary estimates, the acquisition overall brings benefit to the LVMH whether on its sales revenue or its organizational structure. After all the LVMH is a huge company that has businesses worldwide with numbers of sales streams, this small acquisition won’t bring much effect on the whole company’s original structure and operation. However, for TIF itself, the acquisition did not provide a decent amount of advantages. Instead, the companies fame and popularity, even sales amount got diminished as it predicted to be in the future.

Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 6th International Conference on Financial Innovation and Economic Development (ICFIED 2021)
Series
Advances in Economics, Business and Management Research
Publication Date
22 March 2021
ISBN
978-94-6239-354-7
ISSN
2352-5428
DOI
https://doi.org/10.2991/aebmr.k.210319.078How to use a DOI?
Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Jiani Li
PY  - 2021
DA  - 2021/03/22
TI  - Analysis on the Acquisition of LVMH on Tiffany& Co.
BT  - Proceedings of the 6th International Conference on Financial Innovation and Economic Development (ICFIED 2021)
PB  - Atlantis Press
SP  - 426
EP  - 430
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.210319.078
DO  - https://doi.org/10.2991/aebmr.k.210319.078
ID  - Li2021
ER  -