A Study on the Microblog’s Communication Network of Beijing Winter Olympics Based on Social Network Analysis

DOI

10.2991/978-2-38476-092-3_97How to use a DOI?

Keywords

Beijing Winter Olympics; communication network; social network analysis

Abstract

Microblog is an important platform for information dissemination and communication and discussion of the Beijing Winter Olympics, and it plays an important role in the information dissemination of the Beijing Winter Olympics. Using microblog’s users who post information about the Beijing Winter Olympics as the research object, social network analysis was used to examine the microblog’s communication network of the Beijing Winter Olympics by measuring overall network density, node centrality and cohesive subgroups. It was found that: the Beijing Winter Olympics microblog’s communication network is loosely connected, overlapping members are the bridge of communication between cohesive subgroups, and People's Daily has the strongest communication power.

Copyright

© 2023 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Lijuan Chen
PY  - 2023
DA  - 2023/09/09
TI  - A Study on the Microblog’s Communication Network of Beijing Winter Olympics Based on Social Network Analysis
BT  - Proceedings of the 2023 9th International Conference on Humanities and Social Science Research (ICHSSR 2023)
PB  - Atlantis Press
SP  - 799
EP  - 803
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-092-3_97
DO  - 10.2991/978-2-38476-092-3_97
ID  - Chen2023
ER  -