Proceedings of the 2023 9th International Conference on Humanities and Social Science Research (ICHSSR 2023)

The Poaching and Rebirth of Childhood Memories Under the New Media Platform-Taking the Presentation of “Boonie Bears” in the New Media as an Example

Authors
Lei Su1, *
1Cheung Kong School of Journalism and Communication, Shantou University, Shantou, 515000, China
*Corresponding author. Email: m15635480639@163.com
Corresponding Author
Lei Su
Available Online 9 September 2023.
DOI
10.2991/978-2-38476-092-3_204How to use a DOI?
Keywords
Text poaching; Deconstruction; Fan culture; Anti structure; Meaning competition; Emotional media; Regmas character pattern
Abstract

The significance of childhood animation in new media has been amplified through user adaptation and reconstruction. On the one hand, this paper uses the concept of “text poacher” by Henry Jenkins to analyze the background and significance of the reconstruction of the original text by fans of “Boonie Bears” in the new media environment. The production of fan culture in the new media environment has different characteristics from the television era. The cultural production behavior of fans is not only reflected in individual creation but also in communication behavior. On the other hand, this paper takes into account the anti-structural emotions brought by the change in the creator’s age. The post-00s who just came of age are full of rebellious consciousness, and they collage, deconstruct and reshape the educational symbols left by their parents, competing for the right to speak on the interpretation of the text. These factors have led to a new look in childhood animation under new media platforms, which is not purely text poaching but rather involves incorporating the emotional memories of creators’ childhood. The beautiful imagination that creators once had in their childhood can gradually be realized with age and the development of media platforms. This kind of poaching reflects the emotional value of emotional media.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2023 9th International Conference on Humanities and Social Science Research (ICHSSR 2023)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
9 September 2023
ISBN
10.2991/978-2-38476-092-3_204
ISSN
2352-5398
DOI
10.2991/978-2-38476-092-3_204How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Lei Su
PY  - 2023
DA  - 2023/09/09
TI  - The Poaching and Rebirth of Childhood Memories Under the New Media Platform-Taking the Presentation of “Boonie Bears” in the New Media as an Example
BT  - Proceedings of the 2023 9th International Conference on Humanities and Social Science Research (ICHSSR 2023)
PB  - Atlantis Press
SP  - 1585
EP  - 1591
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-092-3_204
DO  - 10.2991/978-2-38476-092-3_204
ID  - Su2023
ER  -