Developing Literary Tourism in South Sulawesi by Involving Folklore and Ideological Translation

A Conceptual Analysis

DOI

10.2991/978-2-494069-91-6_68How to use a DOI?

Keywords

Folklore; Literary tourism; Local wisdom; South Sulawesi; Translation

ABSTRACT

Indonesian tourism suffered a heavy blow when the COVID-19 pandemic hit. One of the recovery strategies issued by the Indonesian government in 2021 is storynomic tourism, which puts forward narratives, creative content, and cultural strengths. Folklore, as part of the nation's cultural wealth, can support storynomic tourism. This study examines the concept of the integration of literature, translation, and tourism using an ethnographic method while documenting the folklores of South Sulawesi in Makassarese, Buginese, and Torajanese. The data came from resource persons who know and can tell local folk tales using their local language, transcribed the collected folklore into text, and translated them into Indonesian. Other data are photos of objects related to the stories. This article discusses three folk tales, which represent the Makassarese (the love story of Datu Museng and Maipa Deapati), the Buginese (the origin of the village Batu Cokkong), and the Torajanese (the legend of Lakipadada). The mapping of the potentials and constraints faced by the folklores shows that the mentioned folk tales have significant possibilities to support tourism in South Sulawesi. According to Butler's theory, the stories can bring tourists to actual locations, promote particular places, and create a new tourist destination. On the other hand, some sites can popularize certain folk tales. This research produced the concept of literary tourism that can support the regional economy while preserving folklore as one of the cultural heritages.

Copyright

© 2022 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Prasuri Kuswarini
AU  - Masdiana
AU  - Fierenziana G Junus
AU  - Muhammad Hasyim
PY  - 2022
DA  - 2022/12/30
TI  - Developing Literary Tourism in South Sulawesi by Involving Folklore and Ideological Translation
BT  - Proceedings of the Sixth International Conference on Language, Literature, Culture, and Education (ICOLLITE 2022)
PB  - Atlantis Press
SP  - 434
EP  - 441
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-91-6_68
DO  - 10.2991/978-2-494069-91-6_68
ID  - Kuswarini2022
ER  -