Proceedings of the International Conference on Physical Education, Sport, and Health (ICoPESH 2022)

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Strategy and Effect of Sport Tourism Business

Authors
Ketut Sudiana1, *, I Wayan Artanayasa2, Ni Luh Putu Tuti Ariani3
1Sport Science Study, Universitas Pendidikan Gamesha, Singaraja, Indonesia
2Sport Science Study Program, Universitas Pendidikan Ganesha, Singaraja, Indonesia
3Sport Science Study Program, Universitas Pendidikan Ganesha, Singaraja, Indonesia
*Corresponding author. Email: ketut.sudiana@undiksha.ac.id
Corresponding Author
Ketut Sudiana
Available Online 26 December 2022.
DOI
10.2991/978-2-494069-79-4_20How to use a DOI?
Keywords
sport tourism; entrepreneurship; business
Abstract

This study aimed at describing the essence of sport tourism and its benefits for public, strategy of business and entrepreneurship development to empower natural resources potential and tourism organization to achieve the goal through proper and efficient use of resources. Sport tourism could revitalize attitudes and values of life which factually focuses on life balance including commercial interest barrier which is articulated by hedonist lifestyle of the sport lovers. Usually, a business strategy is a document which clearly articulates business direction to pursue its goal and the necessary steps to achieve it. In a standard business plan, business strategy result of its goal is formed to support other mission of the business. A typical business strategy is developed in three steps: analysis, integration, and implementation.

Copyright
© 2022 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the International Conference on Physical Education, Sport, and Health (ICoPESH 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
26 December 2022
ISSN
2352-5398
DOI
10.2991/978-2-494069-79-4_20How to use a DOI?
Copyright
© 2022 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Ketut Sudiana
AU  - I Wayan Artanayasa
AU  - Ni Luh Putu Tuti Ariani
PY  - 2022
DA  - 2022/12/26
TI  - Strategy and Effect of Sport Tourism Business
BT  - Proceedings of the International Conference on Physical Education, Sport, and Health (ICoPESH 2022)
PB  - Atlantis Press
SP  - 144
EP  - 152
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-79-4_20
DO  - 10.2991/978-2-494069-79-4_20
ID  - Sudiana2022
ER  -