The Profile Of Micro Small Medium Enterprises At The Monetary Crisis Era In1997-1998 Case Study: Intako Sidoarjo

DOI

10.2991/icss-18.2018.8How to use a DOI?

Keywords

component, formatting, style, styling, insert Keywords: MSME’s, Monetary Crisis, INTAKO.

Abstract

The purpose of this study is to analyze the acquisition of capital, development of production and marketing, and strategies undertaken by INTAKO in order to survive when the monetary crisis hit Indonesia in 1997-1998. To support this research, we used qualitative descriptive method. The study was conducted from April 2017 to November 2017. The results showed that the capital used by MSME’s came from private funds as well as domestic loans. Production of goods is adjusted to existing demand and marketed through available networks. In addition, the strategy undertaken to enable INTAKO to survive in the midst of the crisis is to improve the quality of production and reduce its quantity, and by using raw materials from shoe factory owners outside of INTAKO which is out of business due to the monetary crisis. Based on the results of this study, it can be concluded that MSME’s are still able to survive and not affected by the monetary crisis that hit Indonesia in 1997-1998. This is because the capital of MSME’s is not affected by the rupiah exchange rate weakened during the monetary crisis. In addition, MSME’s also produce goods in accordance with existing orders, so that the goods produced will be sold out. This means, MSME’s can survive in the midst of monetary crisis and can be used as a solution to support the economy, especially in Indonesia

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Mr Nasution
AU  - Agus Trilaksana
AU  - Mr Artono
PY  - 2018/10
DA  - 2018/10
TI  - The Profile Of Micro Small Medium Enterprises At The Monetary Crisis Era In1997-1998 Case Study: Intako Sidoarjo
BT  - Proceedings of the 1st International Conference on Social Sciences (ICSS 2018)
PB  - Atlantis Press
SP  - 31
EP  - 34
SN  - 2352-5398
UR  - https://doi.org/10.2991/icss-18.2018.8
DO  - 10.2991/icss-18.2018.8
ID  - Nasution2018/10
ER  -