The Implementation of Micro, Small, and Medium Enterprises (UMKM) Policy in Makassar Based On Bromley Model
- DOI
- 10.2991/icss-18.2018.204How to use a DOI?
- Keywords
- the policy Implementation, empowerment, SMEs
- Abstract
The success of the national development is not solely determined by the economic growth, but also by the ability to formulate and establish a fair and conducive public policy for the empowerment of MSMEs. The purpose of this research was to investigate the implementation of MSME empowerment program based on the Bromley Model that is the implementation in policy level, organizational level, and operational level hierarchy. This qualitative descriptive research was conducted in Mariso, Makassar focusing on the implementation of MSME empowerment program policy in that city. Through observation and interviews, primary and secondary data were collected. The results showed that the Micro Small and Medium Enterprises empowerment policy in Makassar at the policy and organization level has been described and implemented based on Bromley model. Whilethe operational level has not been run in accordance with the Bromley model. This is because the empowerment in the potential resources for small entrepreneurs, technology development, and marketing field is still low, so the policy at the operational level is necessary to be capable of providing comprehensive solutions to the empowerment of SMEs, especially for small businesses in Makassar.
- Copyright
- © 2018, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Muhammad Guntur AU - Muhammad Nur Yamin PY - 2018/10 DA - 2018/10 TI - The Implementation of Micro, Small, and Medium Enterprises (UMKM) Policy in Makassar Based On Bromley Model BT - Proceedings of the 1st International Conference on Social Sciences (ICSS 2018) PB - Atlantis Press SP - 979 EP - 982 SN - 2352-5398 UR - https://doi.org/10.2991/icss-18.2018.204 DO - 10.2991/icss-18.2018.204 ID - Guntur2018/10 ER -