Proceedings of the 1st International Conference on Social Sciences (ICSS 2018)

The Implementation of Micro, Small, and Medium Enterprises (UMKM) Policy in Makassar Based On Bromley Model

Authors
Muhammad Guntur, Muhammad Nur Yamin
Corresponding Author
Muhammad Guntur
Available Online October 2018.
DOI
https://doi.org/10.2991/icss-18.2018.204How to use a DOI?
Keywords
the policy Implementation, empowerment, SMEs
Abstract

The success of the national development is not solely determined by the economic growth, but also by the ability to formulate and establish a fair and conducive public policy for the empowerment of MSMEs. The purpose of this research was to investigate the implementation of MSME empowerment program based on the Bromley Model that is the implementation in policy level, organizational level, and operational level hierarchy. This qualitative descriptive research was conducted in Mariso, Makassar focusing on the implementation of MSME empowerment program policy in that city. Through observation and interviews, primary and secondary data were collected. The results showed that the Micro Small and Medium Enterprises empowerment policy in Makassar at the policy and organization level has been described and implemented based on Bromley model. Whilethe operational level has not been run in accordance with the Bromley model. This is because the empowerment in the potential resources for small entrepreneurs, technology development, and marketing field is still low, so the policy at the operational level is necessary to be capable of providing comprehensive solutions to the empowerment of SMEs, especially for small businesses in Makassar.

Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 1st International Conference on Social Sciences (ICSS 2018)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
October 2018
ISBN
978-94-6252-588-7
ISSN
2352-5398
DOI
https://doi.org/10.2991/icss-18.2018.204How to use a DOI?
Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Muhammad Guntur
AU  - Muhammad Nur Yamin
PY  - 2018/10
DA  - 2018/10
TI  - The Implementation of Micro, Small, and Medium Enterprises (UMKM) Policy in Makassar Based On Bromley Model
BT  - Proceedings of the 1st International Conference on Social Sciences (ICSS 2018)
PB  - Atlantis Press
SP  - 979
EP  - 982
SN  - 2352-5398
UR  - https://doi.org/10.2991/icss-18.2018.204
DO  - https://doi.org/10.2991/icss-18.2018.204
ID  - Guntur2018/10
ER  -