How Entrepreneurial Orientation Influences the Enhancement of Customer Knowledge Management Competence:An Explorative Empirical Study
- DOI
- 10.2991/icssr-13.2013.112How to use a DOI?
- Keywords
- entrepreneurial firms; entrepreneurial orientation; customer knowledge management competence; correlatio
- Abstract
Against the background where the entrepreneurial economy is replacing the managerial economy, the study on the entrepreneurial firms’ knowledge management mechanism facing their customers in the wider sense is becoming the key to upgrade these firms’ customer knowledge management competence. Thus, based on the a conceptual model construction of entrepreneurial firms’ entrepreneurial orientation and their customer knowledge management competence, this paper studies, in an explorative manner, by way of an empirical study on firms with high entrepreneurial orientation, the correlation between the entrepreneurial orientation and customer knowledge management competence. The autonomy and the active competition of the entrepreneurial orientation manifest significant positive correlations to customer knowledge management competence, and to its process management and environment supporting competences. As a result, it is essential to the dynamic growth of customer knowledge management competence that the entrepreneurial firms should manage effectively the authorization as well as active competitive posture.
- Copyright
- © 2013, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Zhiyuan Li AU - Bo Wu AU - Yanhai Zhao PY - 2013/07 DA - 2013/07 TI - How Entrepreneurial Orientation Influences the Enhancement of Customer Knowledge Management Competence:An Explorative Empirical Study BT - Proceedings of the 2nd International Conference on Science and Social Research (ICSSR 2013) PB - Atlantis Press SP - 477 EP - 481 SN - 1951-6851 UR - https://doi.org/10.2991/icssr-13.2013.112 DO - 10.2991/icssr-13.2013.112 ID - Li2013/07 ER -