On Credit of Group-Buying Websites and the Countermeasures
Authors
Xiaojun Wang, Jing Kang, Min Zhou
Corresponding Author
Xiaojun Wang
Available Online July 2013.
- DOI
- 10.2991/icssr-13.2013.116How to use a DOI?
- Keywords
- Bulk Purchasing; Credit; Website; Strategy
- Abstract
As a new way to shop, group-buying is popular among younger consumers with its cheap, new forms and convenience. However group buying not only brings benefits, it also brings many problems, such as poor credit, after-sales service problem and low barriers to entry, which plagued the website development. It is time to solve credit issues of bulk purchasing in website. This paper aims to group-buying website, analyzing the credit problem. Finally, we propose strategy, including credit evaluation, after-sales service, laws and regulations, etc.
- Copyright
- © 2013, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Xiaojun Wang AU - Jing Kang AU - Min Zhou PY - 2013/07 DA - 2013/07 TI - On Credit of Group-Buying Websites and the Countermeasures BT - Proceedings of the 2nd International Conference on Science and Social Research (ICSSR 2013) PB - Atlantis Press SP - 497 EP - 500 SN - 1951-6851 UR - https://doi.org/10.2991/icssr-13.2013.116 DO - 10.2991/icssr-13.2013.116 ID - Wang2013/07 ER -