Proceedings of the 6th International Conference on Vocational Education Applied Science and Technology (ICVEAST 2023)
Session: Smart Industrial Systems
12 articles
Proceedings Article
Sustainability Reporting in Indonesia: A Content Analysis of Disclosure
Arthaingan H Mutiha
This study aims to evaluate Indonesia's sustainability reporting's level of disclosure for the year of 2019–2020. To assess the level of disclosure of Indonesian listed companies, content analysis was utilized in the study and to examine the substance of the Sustainability ac- tivities, the...
Proceedings Article
The Job Description of a Content Specialist to Increase Digibank Brand Awareness Through Instagram at Olrange Digital Agency Period of January – March 2023
Besty Priyandhini, Shakila Annisa Mutiara Manurung
This paper will explain the role of a Content Specialist in the #digibankLevelMeUp campaign at Olrange digital agency. Starting with a lack of confidence, people choose not to develop their finances. In fact, growing financial is one of the ways for individuals having a good financial future. Peoples...
Proceedings Article
Utilization of Digital Technology in Managing the Jakarta Walking Tour
Budiman Mahmud Musthofa, Uggasena Ariya Saputra
Technological disruption has made major changes in the development of the tourism industry. Utilization of technology for the management of the travel business, especially tour management, has now become a necessity in order to be able to compete with competitors. The purpose of this paper is to explain...
Proceedings Article
Optimize the Business Ecosystem Model of Securities Crowdfunding Financial Technology to Improve Access to SMEs Funding
Dede Suryanto
The study aims to review the literature of several articles covering the financial technology company (FinTech) Securities Crowdfunding business ecosystem and related topics. Securities Crowdfunding is a crowdfunding business model facilitated by a financial technology platform. This research uses exploratory...
Proceedings Article
Analysis of the Impact of Value Added Tax and Sales Tax On Luxury Goods on Electric Car Sales in Indonesia
Elsie Kasim
This study aims to analyse the impact of Value Added Tax and Sales Tax On Luxury Goods on electric car sales in Indonesia. Electric vehicles are one of the solutions in reducing greenhouse gas emissions and dependence on fossil fuels. However, the high price of electric vehicles is one of the main obstacles...
Proceedings Article
Marine Hull Product Risk Assessment at a Reinsurance Company
Fia Fridayanti Adam
Indonesia is an archipelago that stretches from Sabang to Merauke and consists of thousands of islands. To facilitate inter-island connections, the community needs means of transportation. One of them is sea transportation using ships, both passenger ships and cargo ships, which must consider safety...
Proceedings Article
Key Opinion Leader (KOL) Approach to Deliver TikTok FMCG (Fast Moving Consumer Goods) Campaig Using SSAV Model: A Perspective from Advertising Industry
Hardika Widi Satria, Naldo, Fauzan Ramdhani
FMCG (Fast Moving Consumer Goods) industry has a rapid pace in term of acquaint its new product through a digital campaign engage with social media like TikTok. Pantene in 2021launched Miracle Hair Supplement and Hair Mask as new line product. The SSAV (Seeding, Sharing, Amplifying, Validating) model...
Proceedings Article
Applying Machine Learning on ABC-XYZ Inventory Model Using Multivariate and Hierarchical Clustering
Irvan Prama Defindal, Nopriadi Saputra
Most of ventures need to manage many kinds of product urging them to prioritize one product on top of another. The prioritization criteria will depend on each department, making one product possibly get different priority level by different department. Unsupervised Machine Learning discipline could provide...
Proceedings Article
Analysis of the Insurance Product Development Process for Bancassurance Distribution
Karin Amelia Safitri, Muhammad Thariq Fadhilah, Sri Astuti
Along with the growth of insurance in Indonesia, insurance companies need to innovate and develop, both from company profiles to presenting products that are marketed to the Indonesian people. Product development is also required to meet changing customer needs and wants. The bancassurance distribution...
Proceedings Article
The Effect of Service Quality on Customers of the Jakarta and Tangerang Branch of the Gree Electric Appliances Indonesia on the “Hoki Sale” Campaign
Mohammad Ridha, Joanne Veronique Herlina Pingkan
The background to the preparation this research is the importance of service quality in order to get customer satisfaction and good value from consumers so that the targets set by the company can increase and provide brand awareness for the public. The purpose of writing this research is to explain administrative...
Proceedings Article
The Influence of Time Scarcity on Buying Intention Level
Nadia Aldini Putri, M.Fiqdawan Recomartaga, Margareta Manalu, Sebastian Imanuel Gt Hutabarat, Sayyidah Aisyah Humairah
Widespread use of features time scarcity on online shopping platforms appeared to have an impact on sales. One way that can be used is to apply time limits on several products that are experiencing price discounts. However, there is very little previous research that addresses influence time scarcity...
Proceedings Article
Uncover the Marketing Strategy of Skintific in Indonesia
Risca Fleureta Hudiyono, Syafira Ismail
As a new skin care brand in Indonesia’s beauty market, Skintific has stolen the attention of many Indonesian consumers. This situation attracts our interest to find out more about the marketing strategy implemented by Skintific to analyze them scientifically. We conduct an interview to one of Skintific...