Research on Cross - cultural Management in Transnational Management of Enterprises
Available Online April 2017.
- https://doi.org/10.2991/iemss-17.2017.281How to use a DOI?
- cross - cultural management, transnational management, enterprises
- With the rapid development of the global economy, transnational management has become a necessary way for enterprises to integrate into the global village economy. Due to cultural differences, enterprises must face the opportunities and challenges of cross-cultural management in transnational management. This paper analyzes the intercultural management problems in cross-border management of enterprises and puts forward the countermeasures and suggestions on cross-cultural management.
- Open Access
- This is an open access article distributed under the CC BY-NC license.
Cite this article
TY - CONF AU - WeiWei Chen PY - 2017/04 DA - 2017/04 TI - Research on Cross - cultural Management in Transnational Management of Enterprises BT - Proceedings of the 2017 International Conference on Innovations in Economic Management and Social Science (IEMSS 2017) PB - Atlantis Press SP - 1536 EP - 1541 SN - 2352-5428 UR - https://doi.org/10.2991/iemss-17.2017.281 DO - https://doi.org/10.2991/iemss-17.2017.281 ID - Chen2017/04 ER -