Proceedings of the 2nd International Forum on Management, Education and Information Technology Application (IFMEITA 2017)

E-commerce professional student satisfaction analysis of local university

Authors
Shuxin Guo, Yuzhuo Song, Chengli Zhao
Corresponding Author
Shuxin Guo
Available Online February 2018.
DOI
10.2991/ifmeita-17.2018.26How to use a DOI?
Keywords
colleges and universities;e-commerce satisfaction; evaluation system
Abstract

In this paper, by applying the theory of customer satisfaction and " students oriented " combination of the concept of talent cultivation, built e-commerce specialty in local universities student satisfaction evaluation model, and use the "designed e-commerce specialty in local colleges student satisfaction questionnaire "launched professional satisfaction survey. To receive the data statistical analysis, calculate the various satisfaction indexes. Investigation and analysis show that e-commerce professional guidance form, professional course setting and employment prospects have more significant effect on students' satisfaction. Aiming at these factors some suggestions were proposed.

Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2nd International Forum on Management, Education and Information Technology Application (IFMEITA 2017)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
February 2018
ISBN
978-94-6252-464-4
ISSN
2352-5398
DOI
10.2991/ifmeita-17.2018.26How to use a DOI?
Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Shuxin Guo
AU  - Yuzhuo Song
AU  - Chengli Zhao
PY  - 2018/02
DA  - 2018/02
TI  - E-commerce professional student satisfaction analysis of local university
BT  - Proceedings of the 2nd International Forum on Management, Education and Information Technology Application (IFMEITA 2017)
PB  - Atlantis Press
SP  - 153
EP  - 157
SN  - 2352-5398
UR  - https://doi.org/10.2991/ifmeita-17.2018.26
DO  - 10.2991/ifmeita-17.2018.26
ID  - Guo2018/02
ER  -