Designing WhatsApp Stickers With Madurese Cultural Identity as a Visual Communication Media to Raise Awareness of Coronavirus Disease (COVID-19)
- DOI
- 10.2991/assehr.k.201201.131How to use a DOI?
- Keywords
- COVID-19, Coronavirus, Sticker, WhatsApp, Madura, Visual, Communication, Design
- Abstract
The increasing number of Coronavirus Disease (COVID-19) cases in Island of Madura, Indonesia is not accompanied by people’s behavior to contribute in preventing its spread, such as not implementing health protocols. Therefore, the public needs to be encouraged to increase awareness about it. The research explores on the method of applying the cultural identity of Madurese and COVID-19 message on designing stickers. For this purpose, we conducted observations and interviews Madurese people and stickers existing studies to understand design problem and literature studies to obtain sources of supporting theories. We used design methods by adapted and developed Brown’s and Ambrose and Harris’s design thinking method to create stickers. Finally, a set of sticker were created to be shared via WhatsApp and could potentially lead to participation and interaction with each other in the Madurese community to raise awareness about COVID-19.
- Copyright
- © 2020, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Naufan Noordyanto AU - Nugrahardi Ramadhani PY - 2020 DA - 2020/12/03 TI - Designing WhatsApp Stickers With Madurese Cultural Identity as a Visual Communication Media to Raise Awareness of Coronavirus Disease (COVID-19) BT - Proceedings of the International Joint Conference on Arts and Humanities (IJCAH 2020) PB - Atlantis Press SP - 789 EP - 796 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.201201.131 DO - 10.2991/assehr.k.201201.131 ID - Noordyanto2020 ER -