Proceedings of the 2nd International Media Conference 2019 (IMC 2019)

Improve Creative Industry Competitiveness Penta Helix and Human Capital in Digital Era

Authors
Gendut Sukarno, Resa Rasyidah, Kholifatus Saadah
Corresponding Author
Gendut Sukarno
Available Online 31 March 2020.
DOI
10.2991/assehr.k.200325.014How to use a DOI?
Keywords
Penta Helix, human capital, competitiveness, business performance
Abstract

As it predicted as one of the creative industry proponents, the culinary industry is growing rapidly in Indonesia. The culinary industry sub-sector grows because of cultural and lifestyle shifts, as well as technology development. It becomes one of the determining factors in the successfulness of the culinary business, especially in this digital area within offline to online shifting. This research aims to discuss about Penta Helix and Human Capital concepts in strengthening competitiveness which impacts the creative industry business performance on culinary industry sub-sector The population in this study were all managers/owners of the Surabaya culinary creative industry who collaborated with online delivery services (Go-Jek and Grab), with 75 respondents as the samples. The authors are using a data analysis technique with Partial Least Square (PLS). Based on the results of the research found that all dimensions (Academics, Business, Civil Society, Government, Media) are to be a gauge/indicator variable Penta Helix. Variable in human capital; competitiveness and business performance show that all of these indicators are valid and serve as indicators of the human capital, competitiveness, and business performance variables. Penta Helix, human capital, and competitiveness can provide a fair design contribution to business performance.

Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2nd International Media Conference 2019 (IMC 2019)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
31 March 2020
ISBN
10.2991/assehr.k.200325.014
ISSN
2352-5398
DOI
10.2991/assehr.k.200325.014How to use a DOI?
Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Gendut Sukarno
AU  - Resa Rasyidah
AU  - Kholifatus Saadah
PY  - 2020
DA  - 2020/03/31
TI  - Improve Creative Industry Competitiveness Penta Helix and Human Capital in Digital Era
BT  - Proceedings of the 2nd International Media Conference 2019 (IMC 2019)
PB  - Atlantis Press
SP  - 157
EP  - 170
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.200325.014
DO  - 10.2991/assehr.k.200325.014
ID  - Sukarno2020
ER  -