Proceedings of the 19th International Symposium on Management (INSYMA 2022)

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Driving Factors for Digital Technology Innovation in Financial Markets in Indonesia

Authors
Agus Zainul Arifin1, *, Khairina Natsir1, Made Setini2, Herie Darmawan1
1Tarumanagara University, West Jakarta, Indonesia
2Udayana University, Kuta Selatan, Indonesia
*Corresponding author. Email: aguszarifin@gmail.com
Corresponding Author
Agus Zainul Arifin
Available Online 5 December 2022.
DOI
10.2991/978-94-6463-008-4_14How to use a DOI?
Keywords
Perceived risk; perceived usefulness; attitude; intention to use; fintech
Abstract

This study aims to investigate the relationship between Perceived Usefulness and Perceived Risk on Intention to Use mediated by attitude on the use of Fintech with the Technology Acceptance Model (TAM) and the Theory of Planned Behavior (TPB) theoretical approaches. The testing of the model used primary data, namely by distributing online questionnaires using the google form application. The respondents were 202 banking and marketplace services users domiciled in the Greater Jakarta area (Jabodetabek). Data were collected using the non-probability sampling method data analysis using the multiple regression method with the Smart PLS version 3.0 program. The study results show that Perceived Risk and Perceived Usefulness positively affect Intention to Use and attitude mediates the relationship between Perceived Risk and Perceived Usefulness on Intention to Use. This research is the first attempt to use digital banking service users simultaneously in Indonesia with two theoretical approaches.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 19th International Symposium on Management (INSYMA 2022)
Series
Advances in Economics, Business and Management Research
Publication Date
5 December 2022
ISBN
10.2991/978-94-6463-008-4_14
ISSN
2352-5428
DOI
10.2991/978-94-6463-008-4_14How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Agus Zainul Arifin
AU  - Khairina Natsir
AU  - Made Setini
AU  - Herie Darmawan
PY  - 2022
DA  - 2022/12/05
TI  - Driving Factors for Digital Technology Innovation in Financial Markets in Indonesia
BT  - Proceedings of the 19th International Symposium on Management (INSYMA 2022)
PB  - Atlantis Press
SP  - 99
EP  - 107
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-008-4_14
DO  - 10.2991/978-94-6463-008-4_14
ID  - Arifin2022
ER  -