Proceedings of the 2018 International Seminar on Education Research and Social Science (ISERSS 2018)

Creative Development of Chinese “Harmony Culture” Inbound Education Tourism Products

Authors
Fei Yang, Deping Chu, Heqin Wang, Xiaofeng Chen, Jingwen Huang, Yunyao Fu
Corresponding Author
Fei Yang
Available Online July 2018.
DOI
https://doi.org/10.2991/iserss-18.2018.124How to use a DOI?
Keywords
"Harmony culture", education tourism, inbound tourism, tourism function
Abstract
Harmony culture is an important ideological essence of Chinese excellent traditional culture and one of the universal values of contemporary China. This thesis expounds the profound connotation of the "harmony culture" system from the macro, meso and micro dimensions and discusses the four functions of "tour, learning, pleasure and affection" of the "harmony culture" inbound tourism products, hence putting forward “multi-media interpretation, multi-regional alliance, multi-format integration, multi-cultural resonance, etc. and cultural education tourism product development strategies.
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This is an open access article distributed under the CC BY-NC license.

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Proceedings
2018 International Seminar on Education Research and Social Science (ISERSS 2018)
Part of series
Advances in Social Science, Education and Humanities Research
Publication Date
July 2018
ISBN
978-94-6252-540-5
ISSN
2352-5398
DOI
https://doi.org/10.2991/iserss-18.2018.124How to use a DOI?
Open Access
This is an open access article distributed under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Fei Yang
AU  - Deping Chu
AU  - Heqin Wang
AU  - Xiaofeng Chen
AU  - Jingwen Huang
AU  - Yunyao Fu
PY  - 2018/07
DA  - 2018/07
TI  - Creative Development of Chinese “Harmony Culture” Inbound Education Tourism Products
BT  - 2018 International Seminar on Education Research and Social Science (ISERSS 2018)
PB  - Atlantis Press
SN  - 2352-5398
UR  - https://doi.org/10.2991/iserss-18.2018.124
DO  - https://doi.org/10.2991/iserss-18.2018.124
ID  - Yang2018/07
ER  -