Review on the Function and Operation of Exhibition Industry

DOI

10.2991/ismss-19.2019.35How to use a DOI?

Keywords

Exhibition Industry; Operation; Review of research

Abstract

By combing the existing academic achievements, analyzing the functions of the exhibition industry from two aspects: economic impact and industrial promotion, and summarizing the operation of the exhibition industry from the perspectives of industry support, management operation, brand strategy and participation satisfaction. The paper puts forward that the theoretical research on the future of exhibition industry should focus on the promotion mechanism of the exhibition industry to economy, industry and society, industrial monitoring, operation technology and so on.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Ruijuan Dai
AU  - Xifang Wang
PY  - 2019/04
DA  - 2019/04
TI  - Review on the Function and Operation of Exhibition Industry
BT  - Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019)
PB  - Atlantis Press
SP  - 166
EP  - 169
SN  - 2352-5398
UR  - https://doi.org/10.2991/ismss-19.2019.35
DO  - 10.2991/ismss-19.2019.35
ID  - Dai2019/04
ER  -