Proceedings of the 2015 International Conference on Intelligent Systems Research and Mechatronics Engineering

Dynamic of behavior spread driven by information on weighted networks

Authors
Wenyu Chen, Zhen Jia
Corresponding Author
Wenyu Chen
Available Online April 2015.
DOI
https://doi.org/10.2991/isrme-15.2015.74How to use a DOI?
Keywords
weighted network; behavior spread; individual preference
Abstract

In this paper, a new behavior-spread model is proposed, which incorporate the analysis the degree of closely connects, preference for things, and the reciprocal interaction and collaborative spreading of information and behavior on a weighted networks. Comprehensive consideration for the mutual influences of the timeliness, social reinforcement effect of information, and the degree of closely connect between individuals, individual preference on the behavior spread. The study found that, some properties of the information itself, such as timeless and social reinforcement, have impacts on the scope and speed in the information spreading on the network. And subjective factors, such as the degree of closely connect between individuals and individual preference, mainly affect the behavioral conversion rate and the number of individuals has received the information.

Copyright
© 2015, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2015 International Conference on Intelligent Systems Research and Mechatronics Engineering
Series
Advances in Intelligent Systems Research
Publication Date
April 2015
ISBN
978-94-62520-59-2
ISSN
1951-6851
DOI
https://doi.org/10.2991/isrme-15.2015.74How to use a DOI?
Copyright
© 2015, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Wenyu Chen
AU  - Zhen Jia
PY  - 2015/04
DA  - 2015/04
TI  - Dynamic of behavior spread driven by information on weighted networks
BT  - Proceedings of the 2015 International Conference on Intelligent Systems Research and Mechatronics Engineering
PB  - Atlantis Press
SP  - 347
EP  - 353
SN  - 1951-6851
UR  - https://doi.org/10.2991/isrme-15.2015.74
DO  - https://doi.org/10.2991/isrme-15.2015.74
ID  - Chen2015/04
ER  -