Optimal Pricing of Mass Customized Products for Logistics Outsourcing

DOI

10.2991/itms-15.2015.205How to use a DOI?

Keywords

Logistics outsourcing; Third-party logistics; Mass customization; Optimal Pricing

Abstract

Recently, with increasingly fierce market competition, manufacturers have to introduce mass customization production. Under the guidance of the core competence theory, many manufacturers will outsource their logistics activities to a professional third-party logistics companies which are good at supply chain management. This paper constructs an objective function on profit maximization of manufacturer, so that it discusses how the costs of third-party logistics service influence the income of manufacturers. Also, the article determines the best price which is expected to maximize the benefits of manufacturers.

Copyright

© 2015, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Peng Jiang
AU  - Yichung Hu
AU  - Ghifeng Yen
PY  - 2015/11
DA  - 2015/11
TI  - Optimal Pricing of Mass Customized Products for Logistics Outsourcing
BT  - Proceedings of the 2015 International Conference on Industrial Technology and Management Science
PB  - Atlantis Press
SP  - 862
EP  - 865
SN  - 2352-538X
UR  - https://doi.org/10.2991/itms-15.2015.205
DO  - 10.2991/itms-15.2015.205
ID  - Jiang2015/11
ER  -