A Phenomenological Study of “Mass Communication Receiver” as a News Source and Its Influence Analysis

DOI

10.2991/assehr.k.220704.250How to use a DOI?

Keywords

Mass media; News source; Communication; Social media; Social media platforms; Two-step flow of communication

Abstract

In the 21st century when the Internet is highly developed, social media has become a news dissemination channel that cannot be ignored. Compared with the dissemination channel such as radio and television which were dominant in the past, the mode of group communication and mass communication have a great change. In the news communication context of this era, the receiver of mass communication may also become news sources for others. This paper uses a literature review and data analysis method to study the phenomenon of communication and the impact of this phenomenon when the recipient of mass communication is the news source of others. The results show that this transmission phenomenon is not currently the dominant mode of transmission, but that its rate has gradually increased over the past few years. At the same time, this phenomenon may lead to the spread of information cocoons and false information. In addition, it reduces the influence and trust of state media to a certain extent.

Copyright

© 2022 The Authors. Published by Atlantis Press SARL.

Open Access

This is an open access article distributed under the CC BY-NC 4.0 license.

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TY  - CONF
AU  - Pu Li
PY  - 2022
DA  - 2022/07/11
TI  - A Phenomenological Study of “Mass Communication Receiver” as a News Source and Its Influence Analysis
BT  - Proceedings of the 2022 3rd International Conference on Mental Health, Education and Human Development (MHEHD 2022)
PB  - Atlantis Press
SP  - 1374
EP  - 1377
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220704.250
DO  - 10.2991/assehr.k.220704.250
ID  - Li2022
ER  -