Analysis of the Influence of E-commerce on the Innovative Development of Marketing
- 10.2991/msie-19.2020.24How to use a DOI?
- E-commerce; Innovation and Development; Marketing; Influence
In the continuous development of society and the continuous innovation of science and technology, it is obvious that the development of e-commerce is really rapid, but its development, at the same time, has led to the development of many industries, but also brought a lot of challenges. Under its leadership, the economic changes in the market more diverse, for the economic development of innovation to provide a source of power, greatly accelerated the economic renewal. Therefore, this article makes the corresponding analysis and view on the marketing of e-commerce, and tries to show and display its great potential.
- © 2020, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Qiulian Sun PY - 2020/01 DA - 2020/01 TI - Analysis of the Influence of E-commerce on the Innovative Development of Marketing BT - Proceedings of the 2019 International Conference on Management Science and Industrial Economy (MSIE 2019) PB - Atlantis Press SP - 113 EP - 115 SN - 2352-5428 UR - https://doi.org/10.2991/msie-19.2020.24 DO - 10.2991/msie-19.2020.24 ID - Sun2020/01 ER -