The Integration of Cultural Industry and Tourism in Last Ten Years in Shandong Province, China

DOI

10.2991/assehr.k.210121.120How to use a DOI?

Keywords

Cultural industry, Tourism, Industrial Convergence, integration type, Coupling coordination degree model, Shandong Province

Abstract

As the integration of cultural industry and tourism turns to be a public trend in China, some scholars and agencies are paying attention to the methods to evaluate the degree or level of the integration. Shandong is a province with rich cultural resources, large-scale cultural industry and tourism. It has experienced the integration process of cultural industry and tourism for about 10 years. So the authors choose it as a case study area to evaluate the integration levels, classify the integration types, and try to forward practical policy measures. The authors establish a valuation system with 23 indicators, using a coupled coordinated dispatch model to quantify the integration of cultural industry and tourism in the province. The proposed policy measures aim to promote the development of cultural industrial and tourism as well as their substantial integration in the case area and other similar regions.

Copyright

© 2021, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Zhuoqun Du
AU  - Peilin Wu
PY  - 2021
DA  - 2021/01/23
TI  - The Integration of Cultural Industry and Tourism in Last Ten Years in Shandong Province, China
BT  - Proceedings of the 6th Annual International Conference on Social Science and Contemporary Humanity Development (SSCHD 2020)
PB  - Atlantis Press
SP  - 596
EP  - 601
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.210121.120
DO  - 10.2991/assehr.k.210121.120
ID  - Du2021
ER  -