Proceedings of 2nd Annual Management, Business and Economic Conference (AMBEC 2020)

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Use of Chatbot on Online Store Website as Virtual Customer Service to Improve Sales

Authors
Yosi Afandi, Maskur, Tri Ramadani Arjo
Corresponding Author
Yosi Afandi
Available Online 19 July 2021.
DOI
10.2991/aebmr.k.210717.012How to use a DOI?
Keywords
information, chatbot, artificial intelligence, database
Abstract

The rapid development of information technology is marked by the number of computer users for business purposes. An online shop is the activity of purchasing goods or services through the internet so that sellers and buyers do not meet in person. In this case, Customer Service is needed to serve prospective buyers. The online shop used in the case study is batik which sells batik products typical of Malang. In this study, the Virtual Customer Service prototype through the A.L.I.C.E (Artificial Internet Linguistic Computer Agency) knowledge base is a chatbot application that is currently being developed. A.L.I.C.E Chatbot knowledge base is based on AIML (Artifical Intelligence Markup Language). Conversations between prospective buyers and Virtual Customer Service with the aim that if the answers in the database are not found, it will add new knowledge by looking for information relevant to questions on the website. Prospective buyers can easily ask directly about the information on the online shop. With the use of chatbots that are equipped with artificial intelligence, it makes it easier for users to get information from a database that is informed to prospective buyers quickly with accurate answers to about 87% of questions and relevant answers.

Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of 2nd Annual Management, Business and Economic Conference (AMBEC 2020)
Series
Advances in Economics, Business and Management Research
Publication Date
19 July 2021
ISBN
10.2991/aebmr.k.210717.012
ISSN
2352-5428
DOI
10.2991/aebmr.k.210717.012How to use a DOI?
Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

risenwbib
TY  - CONF
AU  - Yosi Afandi
AU  - Maskur
AU  - Tri Ramadani Arjo
PY  - 2021
DA  - 2021/07/19
TI  - Use of Chatbot on Online Store Website as Virtual Customer Service to Improve Sales
BT  - Proceedings of 2nd Annual Management, Business and Economic Conference (AMBEC 2020)
PB  - Atlantis Press
SP  - 55
EP  - 59
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.210717.012
DO  - 10.2991/aebmr.k.210717.012
ID  - Afandi2021
ER  -