Design and Development of Cultural and Creative Products in Jiujiang Museum

DOI

10.2991/assehr.k.220109.026How to use a DOI?

Keywords

Jiujiang City; Museum; cultural and creative products; design and development

Abstract

In recent years, the public has developed a strong interest in visiting museums, and the museum tourism boom is gradually rising in major cities in China. Under this background, museums have changed their previous academic attitude and become closer to the needs of the public. Various forms of museum cultural and creative products have become popular. In the past, museums focused on displaying cultural relics to teach history and culture, reflecting the social education function of museums. Some western developed countries began to pay attention to the design and development of museum cultural and creative products decades ago, and achieved good results. However, the cultural and creative products of Chinese museums are still in a relatively backward state, and there are still many shortcomings in the process of design and development. Museums should change the single way of cultural communication in the past, carry out social education and cultural communication with novel cultural and creative products, and create unique cultural brands. Based on this, this paper explores and analyzes the design and development of cultural and creative products in Jiujiang Museum.

Copyright

© 2022 The Authors. Published by Atlantis Press SARL.

Open Access

This is an open access article under the CC BY-NC license.

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TY  - CONF
AU  - Hong Zhang
PY  - 2022
DA  - 2022/01/24
TI  - Design and Development of Cultural and Creative Products in Jiujiang Museum
BT  - Proceedings of the 2021 International Conference on Culture, Design and Social Development (CDSD 2021)
PB  - Atlantis Press
SP  - 126
EP  - 130
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220109.026
DO  - 10.2991/assehr.k.220109.026
ID  - Zhang2022
ER  -