Proceedings of the 2021 International Conference on Culture, Design and Social Development (CDSD 2021)

Research on the Difficulties in Rural Renovation Through Art Intervention Under the Background of Rural Rejuvenation and Countermeasures

Authors
Wei Zhong1, a, Wang Xueqin2, b*
1School of Arts, Nanjing University Pujiang College, Lishui, Nanjing, Jiangsu, China
2School of Arts of Sanjiang University, Yuhua, Nanjing, Jiangsu, China
Corresponding Author
Wang Xueqin
Available Online 24 January 2022.
DOI
10.2991/assehr.k.220109.025How to use a DOI?
Keywords
art intervention; rural rejuvenation; development difficulties; crowd behaviors; research on countermeasures
Abstract

The rural renovation effort has been continuously deepened throughout China since the implementation of the rural rejuvenation strategy and has tapped the vitality of the countryside after integrating the resources and forces on all fronts. However, the homogenization phenomena of rural renovation and development hindering the growth of all villages urgently need scientific research and countermeasures. The paper analyzes the present situation of rural development to show the priorities to rural rejuvenation attached by the Communist Party of China and the country, illustrates and enumerates the successful examples of rural rejuvenation and the modes of rejuvenation at present, discusses the general requirements, objective and subjective factors and interaction effects, brings forth the difficult factors affecting rural rejuvenation through art and proposes the countermeasures for rural development through art intervention. It points out that China’s rural rejuvenation effort should pay attention to the thinking of “art intervention”, and takes the principal line of crowd behaviors featuring “focus on villagers, government leadership, artists’ guidance, subject direction and social participation” to overcome the barriers between the subjects and objects of the subjective and objective factors, foster the sustained driving forces of “influencer” and “new media” etc and effectively overcome rural homogenization. Considering the difficulties of rural rejuvenation through art intervention and based on typical case analysis, the paper puts forward countermeasures from the perspectives of rural development process, the prospects of economic capacity, the feasibility of art intervention with countryside and rural development, provides a scientific basis for rural art, fundamentally solves the difficulties of rural development, taps the endogenous impetus of rural development and realizes overall rural rejuvenation.

Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the 2021 International Conference on Culture, Design and Social Development (CDSD 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
24 January 2022
ISBN
978-94-6239-520-6
ISSN
2352-5398
DOI
10.2991/assehr.k.220109.025How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Wei Zhong
AU  - Wang Xueqin
PY  - 2022
DA  - 2022/01/24
TI  - Research on the Difficulties in Rural Renovation Through Art Intervention Under the Background of Rural Rejuvenation and Countermeasures
BT  - Proceedings of the 2021 International Conference on Culture, Design and Social Development (CDSD 2021)
PB  - Atlantis Press
SP  - 120
EP  - 125
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220109.025
DO  - 10.2991/assehr.k.220109.025
ID  - Zhong2022
ER  -