The research of export enterprises implement the model of cross-border E-commerce strategy selection

DOI

10.2991/eeeis-16.2017.17How to use a DOI?

Keywords

Export enterprises; cross-border E-commerce; model; strategy.

Abstract

Cross-border E-commerce is becoming an important way of Chinese foreign trade enterprises to expand the international market. This paper aims to guide foreign trade enterprises from the traditional "offline trade" to "online transactions" cross-border e-business model changes and then to help enterprises choose a reasonable cross-border E-commerce model, through different typical representative of cross-border E-commerce mode of in-depth research and comparative analysis.

Copyright

© 2017, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Download article (PDF)

TY  - CONF
AU  - Bing Li
AU  - Hong-Zhong Shan
PY  - 2016/12
DA  - 2016/12
TI  - The research of export enterprises implement the model of cross-border E-commerce strategy selection
BT  - Proceedings of the 2nd Annual International Conference on Electronics, Electrical Engineering and Information Science (EEEIS 2016)
PB  - Atlantis Press
SP  - 129
EP  - 134
SN  - 2352-5401
UR  - https://doi.org/10.2991/eeeis-16.2017.17
DO  - 10.2991/eeeis-16.2017.17
ID  - Li2016/12
ER  -