Research on the Interaction of Issues and Frames in University Public Opinions

DOI

10.2991/assehr.k.191206.077How to use a DOI?

Keywords

University Public Opinions, issues interaction, frame selection, content analysis

Abstract

The research focuses on the issues and frames interaction characteristics between media microblogs, opinion leaders’ microblogs and netizens microblogs in the public opinion events of universities. Taking Liang Ying’s academic misconduct as the case, and the content analysis method is used to quantitatively analyze the issues and frames. The study found that the media microblogs in telling the public what to think about - the factual issue setting is still valid; but in telling the public what to think - the attribute agenda setting and the framing have limited effect and more constraints. In the later stages of public opinion development, opinion leaders and netizens are significantly relevant in the discussion of attribute issues and the use of frame. Both can provide information sources and issues for the media microblogs, but it is difficult to truly achieve the media agenda setting.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Download article (PDF)

TY  - CONF
AU  - Xiuxiu Tian
PY  - 2019
DA  - 2019/12/12
TI  - Research on the Interaction of Issues and Frames in University Public Opinions
BT  - Proceedings of the 2nd International Workshop on Education Reform and Social Sciences (ERSS 2019)
PB  - Atlantis Press
SP  - 382
EP  - 386
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.191206.077
DO  - 10.2991/assehr.k.191206.077
ID  - Tian2019
ER  -