Online Shopping (Olshop), Economic Literature, and Student Consumption Behavior in the Era of Economic Digitalization

DOI

10.2991/978-94-6463-234-7_30How to use a DOI?

Keywords

Online Shopping (Olshop); Economic Literature; Consumption Behavior

Abstract

The phenomenon of online shopping is increasing. Some of them employ postpaid or prepaid payment systems. This is a new symptom in economic activity due to the development of the digital economy, which can cause symptoms of consumptive behavior or lazy behavior in students. This study aims to find out 1) How online shopping becomes the shopping orientation of social studies education students at the Indonesian Institute of Education, 2) the effect of online shopping on the economic literacy of social studies education students at the Indonesian Institute of Education, 3) the effect of online shopping on the consumptive behavior of social studies education students at the Indonesian Institute of Education, 4) the impact of online shopping on economic literacy and consumptive behavior social studies education students at the Indonesian Institute of Education. The results show that 76,8% of students often do online shopping, while there is a decrease in economic literacy by 43,2%, and online shopping impacts consumptive behavior by 52,5%. Furthermore, online shopping affects economic literacy and consumptive behavior by 47.5%. There needs to be education and knowledge related to economic digitization and online shopping habits not to cause a decline in economic literacy and an increase in consumptive behavior by providing guidance and training or education services.

Copyright

© 2024 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Tetep
AU  - Mega Indah Siti Syahbaniah
AU  - Alni Dahlena
AU  - Galih Abdul Fatah Maulani
AU  - Lina Siti Nurwahidah
PY  - 2023
DA  - 2023/09/29
TI  - Online Shopping (Olshop), Economic Literature, and Student Consumption Behavior in the Era of Economic Digitalization
BT  - Proceedings of the 7th Global Conference on Business, Management, and Entrepreneurship (GCBME 2022)
PB  - Atlantis Press
SP  - 310
EP  - 317
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-234-7_30
DO  - 10.2991/978-94-6463-234-7_30
ID  - 2023
ER  -