The Elimination Strategy Of We-media Image

DOI

10.2991/hsmet-18.2018.149How to use a DOI?

Keywords

We-media,Spread the image,Negative public opinion,Elimination strategy

Abstract

With the continuous development of communication technology and the enhancement of people's consciousness of independent communication, the self media has been developing rapidly at present, and it is disseminated independently through different communication channels in different media platforms. More and more people are pouring into the media and participating in it, actively acting as the disseminators and information makers of information, adding to the low threshold of communication from the media, the relative freedom of speech, the quality of the media users, and so on, with the expansion of the media platform and the mass growth of the media users. China's self media management system has not kept pace with the speed of development, and the problems existing in our media have been increasingly exposed to the public, especially the fierce competition from the media. Many media disseminators, such as heading party, washing manuscript and fabricating facts, have appeared in order to achieve the purpose of increasing powder and attracting attention. The ball, from the media also often exaggerates the fact, in the process of the spread of negative news, the media often play a role in boosting the flames, and the government if the negative public opinion spread and formed by the self media close to the audience is not handled properly, it will have an extremely bad influence on social public opinion.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Jianxiong Zhang
AU  - Yinglin Fu
AU  - Youqiang We
PY  - 2018/06
DA  - 2018/06
TI  - The Elimination Strategy Of We-media Image
BT  - Proceedings of the 2018 3rd International Conference on Humanities Science, Management and Education Technology (HSMET 2018)
PB  - Atlantis Press
SP  - 751
EP  - 754
SN  - 2352-5398
UR  - https://doi.org/10.2991/hsmet-18.2018.149
DO  - 10.2991/hsmet-18.2018.149
ID  - Zhang2018/06
ER  -