Proceedings of the 1st International Conference on Arts, Design and Contemporary Education (ICADCE 2015)

Design of Cultural Products Based on Artistic Conception of Poetry

Authors
Shangshang Zhu, Zhenzhen Yu
Corresponding Author
Shangshang Zhu
Available Online May 2015.
DOI
10.2991/icadce-15.2015.80How to use a DOI?
Keywords
Poetry artistic conception; Image-Gestalt; Artistic conception translation; Cultural product
Abstract

In the era of the experience economy, the core of designing shall be the emphasis on consumers’ self-experience during usage. A good product design, therefore, shall not only express specific physical functions, but also contain a cultural connotation, reflecting the social spirit and personality ideal, Chinese poetry has a history of thousands of years. Applying the artistic conception of poetry into product design to embellish the product is an inheritance originating in the importance easterners attach to inner spirits. This study is conducted in two stages to analyze how to apply the artistic conception into product design. A mechanism for translating poetry’s artistic conception to a product’s artistic conception has been developed in this article, with reference to studies on cultural product design in combination with the “Image-Gestalt” in Gestalt psychology and the “transference of artistic conception” in translatology. The second stage is the creation of the design based on this translation mechanism and to discuss the feasibility of applying poetry’s artistic conception into cultural product design. Finally, some suggestions have been presented for further studies.

Copyright
© 2015, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 1st International Conference on Arts, Design and Contemporary Education (ICADCE 2015)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
May 2015
ISBN
10.2991/icadce-15.2015.80
ISSN
2352-5398
DOI
10.2991/icadce-15.2015.80How to use a DOI?
Copyright
© 2015, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Shangshang Zhu
AU  - Zhenzhen Yu
PY  - 2015/05
DA  - 2015/05
TI  - Design of Cultural Products Based on Artistic Conception of Poetry
BT  - Proceedings of the 1st International Conference on Arts, Design and Contemporary Education (ICADCE 2015)
PB  - Atlantis Press
SP  - 347
EP  - 351
SN  - 2352-5398
UR  - https://doi.org/10.2991/icadce-15.2015.80
DO  - 10.2991/icadce-15.2015.80
ID  - Zhu2015/05
ER  -