Proceedings of the 4th International Conference on Arts and Design Education (ICADE 2021)

Management Adaptation Strategy for Arts Exhibition during COVID-19

Authors
Egis Rachmawati1, Tri Karyono1, *, Juju Masunah1
1Universitas Pendidikan Indonesia, Bandung, Indonesia
*Corresponding author. Email: tri3karyono@upi.edu
Corresponding Author
Tri Karyono
Available Online 15 June 2022.
DOI
https://doi.org/10.2991/assehr.k.220601.021How to use a DOI?
Keywords
Management; Adaptation; Strategy; Art exhibition; COVID-19
Abstract

The habits of people who are used to attending art exhibitions are hampered by the COVID-19 pandemic. In addition, curators, artists and academics are also affected. A different situation requires an appropriate art exhibition management adaptation strategy. The aim of the research is to describe the management adaptation strategy of art exhibition during the COVID-19 pandemic. The research was conducted with descriptive analysis. The results of the research show that actors can adapt strategies for art exhibition management by utilizing social media as a means of art exhibitions, utilizing technology by creating a virtual exhibition based on Augmented Reality and exhibition based on Virtual Reality. Virtual exhibitions are a new breakthrough in a new era that makes art exhibitions run well. This will certainly be a new hope for artists to adaption time to time.

Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

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Volume Title
Proceedings of the 4th International Conference on Arts and Design Education (ICADE 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
15 June 2022
ISBN
978-94-6239-583-1
ISSN
2352-5398
DOI
https://doi.org/10.2991/assehr.k.220601.021How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

Cite this article

TY  - CONF
AU  - Egis Rachmawati
AU  - Tri Karyono
AU  - Juju Masunah
PY  - 2022
DA  - 2022/06/15
TI  - Management Adaptation Strategy for Arts Exhibition during COVID-19
BT  - Proceedings of the 4th International Conference on Arts and Design Education (ICADE 2021)
PB  - Atlantis Press
SP  - 93
EP  - 98
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220601.021
DO  - https://doi.org/10.2991/assehr.k.220601.021
ID  - Rachmawati2022
ER  -