Proceedings of the 4th International Conference on Arts and Design Education (ICADE 2021)

Augmented Reality in Instagram Story Filter for Increasing Awareness through Learning Interactivity and Enjoyment

Authors
Icha Sukmawati1, Cynthia Ayu Purnomo2, Christian Moniaga3, Peter Ardhianto4, *
1Department of Digital Media Design, Asia University, Taichung, Taiwan
2Department of Foreign Languages and Literature, Asia University, Taichung, Taiwan
3Department of Architecture, Soegijapranata Catholic University, Semarang, Indonesia
4Department of Visual Communication Design, Soegijapranata Catholic University, Semarang, Indonesia
*Corresponding author. Email: peter.ardhianto@unika.ac.id
Corresponding Author
Peter Ardhianto
Available Online 15 June 2022.
DOI
https://doi.org/10.2991/assehr.k.220601.050How to use a DOI?
Keywords
Education; User interactive; Enjoyment learning; Augmented reality; Digital media design
Abstract

The learning process is essential for education. Interactivity and enjoyment in the learning process are crucial elements that can improve awareness. The use of technology in the learning process is overgrowing, one of which is Augmented Reality (AR). This study investigates how AR as a filter in Instagram stories can affect user awareness and attitudes in the learning process. It explores user experience and examines its effect on interaction and enjoyment in social media related to the learning process. Furthermore, quantitative methods using frequencies and correlation data analysis were used to measure user perceptions about increasing the awareness of using AR filters on interactivity and enjoyment of social media. The result of this experiment is AR as an effective tool in Instagram stories as a media platform to increase awareness in the learning process with experiential methods of interactivity and enjoyment.

Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

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Volume Title
Proceedings of the 4th International Conference on Arts and Design Education (ICADE 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
15 June 2022
ISBN
978-94-6239-583-1
ISSN
2352-5398
DOI
https://doi.org/10.2991/assehr.k.220601.050How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

Cite this article

TY  - CONF
AU  - Icha Sukmawati
AU  - Cynthia Ayu Purnomo
AU  - Christian Moniaga
AU  - Peter Ardhianto
PY  - 2022
DA  - 2022/06/15
TI  - Augmented Reality in Instagram Story Filter for Increasing Awareness through Learning Interactivity and Enjoyment
BT  - Proceedings of the 4th International Conference on Arts and Design Education (ICADE 2021)
PB  - Atlantis Press
SP  - 229
EP  - 233
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220601.050
DO  - https://doi.org/10.2991/assehr.k.220601.050
ID  - Sukmawati2022
ER  -