Anticipated Guilt in Reducing Irresponsible Driving Among Youth People

DOI

10.2991/assehr.k.220301.009How to use a DOI?

Keywords

anticipated guilt; responsibility; drive safely; adolescents

Abstract

The purpose of this study was to investigate whether anticipated guilt can increase the intention to drive safely among adolescents. They were selected as the population of this study because adolescents are the age group most affected by traffic accidents. To achieve the research objectives, in this study the literature from marketing management, psychology and transportation are used in order to be able to build the necessary hypotheses. The data was analyzed using the Structural Equation Modeling (SEM) technique using the Macro Process Hayes. The results show that anticipated guilt managed to increase drive safely intent among adolescents. Theoretical as well as practical contributions of the study were discussed.

Copyright

© 2022 The Authors. Published by Atlantis Press SARL.

Open Access

This is an open access article under the CC BY-NC license.

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TY  - CONF
AU  - Septia Dioh
AU  - Jappy P. Fanggidae
AU  - Noldy Mumu
PY  - 2022
DA  - 2022/03/04
TI  - Anticipated Guilt in Reducing Irresponsible Driving Among Youth People
BT  - Proceedings of the International Conference on Applied Science and Technology on Social Science 2021 (iCAST-SS 2021)
PB  - Atlantis Press
SP  - 49
EP  - 52
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220301.009
DO  - 10.2991/assehr.k.220301.009
ID  - Dioh2022
ER  -