Proceedings of the International Conference on Business and Management Research (ICBMR 2020)

Big Data Analysis of Paid and Free Applications in Google Playstore and Apple App Store to Know Application Characteristics and Monetization Opportunities for New Startup in Indonesia

Authors
Joshua Aritonang, Rofikoh Rokhim
Corresponding Author
Rofikoh Rokhim
Available Online 23 December 2020.
DOI
10.2991/aebmr.k.201222.030How to use a DOI?
Keywords
Internet, Smartphone, Mobile App, Google Play, Apple App Store
Abstract

In this paper, we research the performance of Apple App Store and Google Play Store in Indonesia. In this paper, we compare the distribution of each application category in their respective markets. Researchers are interested in application performance because of the increasing number of internet users and applications, especially Indonesians. The researcher examines the mobile app’s total download per day based on its rank in the respective market. The first ranked app on the Apple App Store Indonesia has a total daily download of 289 times. Simultaneously, the first ranked application on Google Playstore Indonesia has a total download of 17,106 times.

Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the International Conference on Business and Management Research (ICBMR 2020)
Series
Advances in Economics, Business and Management Research
Publication Date
23 December 2020
ISBN
978-94-6239-309-7
ISSN
2352-5428
DOI
10.2991/aebmr.k.201222.030How to use a DOI?
Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Joshua Aritonang
AU  - Rofikoh Rokhim
PY  - 2020
DA  - 2020/12/23
TI  - Big Data Analysis of Paid and Free Applications in Google Playstore and Apple App Store to Know Application Characteristics and Monetization Opportunities for New Startup in Indonesia
BT  - Proceedings of the International Conference on Business and Management Research (ICBMR 2020)
PB  - Atlantis Press
SP  - 205
EP  - 210
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.201222.030
DO  - 10.2991/aebmr.k.201222.030
ID  - Aritonang2020
ER  -