The Impacts of Social Responsibility on Enterprise Performance in Chinese Hospitality Industry

DOI

10.2991/icedem-18.2018.123How to use a DOI?

Keywords

Corporate social responsibility; Corporate performance; Hospitality industry; Chinese

Abstract

This study has investigated the relationship between corporate social responsibility (CSR) and corporate performance in the Chinese hospitality industry. We used several indicators to measure corporate performance and employed social contribution value per share (SCV) to calculate CSR. By using unbalanced panel data from all Chinese listed hospitality companies and employing a multiple regression analysis, we found that CSR has a negative relationship with short-term performance and a positive relationship with long-term performance. The result reminds us not to just focus on traditional performance indexes. In this research on corporate social responsibility, it is more realistic and practical to use long-term performance index as the dependent variable than short-term indicator.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Ye Feng
AU  - Yujie Chen
PY  - 2018/12
DA  - 2018/12
TI  - The Impacts of Social Responsibility on Enterprise Performance in Chinese Hospitality Industry
BT  - Proceedings of the 2018 2nd International Conference on Economic Development and Education Management (ICEDEM 2018)
PB  - Atlantis Press
SP  - 500
EP  - 503
SN  - 2352-5398
UR  - https://doi.org/10.2991/icedem-18.2018.123
DO  - 10.2991/icedem-18.2018.123
ID  - Feng2018/12
ER  -