Study on the Impact of Large-scale Sports Events on the Soft Power of Chinese Urban Culture
Available Online October 2019.
- https://doi.org/10.2991/icedem-19.2019.88How to use a DOI?
- Sports Management; Sports Culture; Urban Culture; Large-scale Sports Events; Urban Soft Power
- By using the method of documentation, this paper makes an analysis of the impact of large-scale sports events on the promotion of urban cultural soft power. Large-scale sports events can cohesion the city centripetal force, enhance the city's attraction, expand the city's influence, and enhance the city's cultural soft power. Accordingly, the countermeasures and suggestions to enhance the soft power of urban culture by relying on large-scale sports events are put forward: integrating the events with local culture to form a distinct orientation of urban culture. Introduce high-end cultural talents to form the development pattern of urban culture in the near future. Establish the brand of urban culture and comprehensively enhance the core competitiveness of urban culture.
- Open Access
- This is an open access article distributed under the CC BY-NC license.
Cite this article
TY - CONF AU - Fan Zhang PY - 2019/10 DA - 2019/10 TI - Study on the Impact of Large-scale Sports Events on the Soft Power of Chinese Urban Culture BT - Proceedings of the 2019 3rd International Conference on Economic Development and Education Management (ICEDEM 2019) PB - Atlantis Press SP - 374 EP - 378 SN - 2352-5398 UR - https://doi.org/10.2991/icedem-19.2019.88 DO - https://doi.org/10.2991/icedem-19.2019.88 ID - Zhang2019/10 ER -