Design the Network Marketing System of the Tourism Destination under the Smart City Framework
Authors
Lanlan Liu, Qiang Yu, Jing Liu
Corresponding Author
Lanlan Liu
Available Online June 2015.
- DOI
- 10.2991/icemct-15.2015.291How to use a DOI?
- Keywords
- Network Marketing, tourism destination, smart city
- Abstract
Become a Smart City is the trend development of urban cities. Tourism industry is an important industry of a city, It is a important projects of urban construction. When promoting tourism destination, the role of marketing is particularly important. To do a good job of a city's tourism publicity, need provides a new marketing mode, Tourism destination marketing system arises at the historic moment. In this article, the construction of tourism destination network marketing system is according to the travel service demand of consumers, base on the advanced information technology. In the end put forward the evaluation mechanism, ensure the effective operation of the system
- Copyright
- © 2015, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Lanlan Liu AU - Qiang Yu AU - Jing Liu PY - 2015/06 DA - 2015/06 TI - Design the Network Marketing System of the Tourism Destination under the Smart City Framework BT - Proceedings of the 2015 International Conference on Education, Management and Computing Technology PB - Atlantis Press SP - 1397 EP - 1400 SN - 2352-5398 UR - https://doi.org/10.2991/icemct-15.2015.291 DO - 10.2991/icemct-15.2015.291 ID - Liu2015/06 ER -