Evolution of Fan Culture in China from the Perspective of Media Revolution

DOI

10.2991/assehr.k.220504.294How to use a DOI?

Keywords

Fans; Fan culture; Media Revolution; New Media

Abstract

Nowadays, fan groups and fan culture, which become an essential part of social culture, have a considerable impact on the online and offline world. The evolution of fan culture is closely related to the media revolution. The revolution of media has taken fans from being one-sided audiences to consumers, and eventually to the current interactive fan culture. This paper uses case analysis and literature analysis to explore the nature of the characteristics of fan culture in order to address the root causes of some of the negative concomitant phenomena generated by fan culture. Thus, it concludes that changes in communication methods and the pursuit of individual identity, and the enhancement of emotional transmission shaped the evolution of fan culture. Besides, some problems caused by those changes need government and public concerned more about it.

Copyright

© 2022 The Authors. Published by Atlantis Press SARL.

Open Access

This is an open access article distributed under the CC BY-NC 4.0 license.

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TY  - CONF
AU  - Renjie Liu
PY  - 2022
DA  - 2022/06/01
TI  - Evolution of Fan Culture in China from the Perspective of Media Revolution
BT  - Proceedings of the 2022 8th International Conference on Humanities and Social Science Research (ICHSSR 2022)
PB  - Atlantis Press
SP  - 1615
EP  - 1618
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220504.294
DO  - 10.2991/assehr.k.220504.294
ID  - Liu2022
ER  -