Proceedings of the International Conference on Innovation in Science and Technology (ICIST 2020)

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Website Development as a Promotional Supporting Tool on Butterfly Park

Authors
Adhistya Erna Permanasari*, Hibatul Ghazi Zulhasmihibatulghazi@gmail.com, Isnani Barokahisnani.barokah@mail.ugm.ac.id, Alvin Novandialvin.novandi@mail.ugm.ac.id, Intan Sulistyaningrum Sakkinahintan.sakkinah@mail.ugm.ac.id, Marcus Nurtiantara Ajimna@ugm.ac.id
Department of Electrical and Information Engineering, Faculty of Engineering, Universitas Gadjah Mada, Yogyakarta, Indonesia
Corresponding Author
Adhistya Erna Permanasari
Available Online 30 November 2021.
DOI
10.2991/aer.k.211129.080How to use a DOI?
Keywords
promotional; scrum method; tourist; website development
Abstract

The rapid development of information technology makes it easier for people to get information quickly. One of the developments in information technology that is currently being developed is a website. The website is one of the tools that are now widely used as a promotional medium. This research focuses on developing a website that is used to promote Alian Butterfly Park. The Alian Butterfly Park (ABP) tourist attraction is still not widely known by the general public. One of the reasons for the lack of visitors is the lack of promotional media and information technology-based information about the Alian Butterfly Park (ABP). One of the reasons for the slow marketing process for this educational tourist spot is not implementing online marketing, such as the use of websites and social media. In this paper, we will discuss how to build a website as an online marketing medium for Alian Butterfly Park. In its development, the website was developed using the agile method, namely Scrum. System testing is carried out from two sides (users and managers). It shows that the website can be appropriately accessed on the Chrome browser with the Android operating system and Chrome browser with the iOS operating system, and Opera on the Windows operating system.

Copyright
© 2021 The Authors. Published by Atlantis Press International B.V.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the International Conference on Innovation in Science and Technology (ICIST 2020)
Series
Advances in Engineering Research
Publication Date
30 November 2021
ISBN
10.2991/aer.k.211129.080
ISSN
2352-5401
DOI
10.2991/aer.k.211129.080How to use a DOI?
Copyright
© 2021 The Authors. Published by Atlantis Press International B.V.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

risenwbib
TY  - CONF
AU  - Adhistya Erna Permanasari
AU  - Hibatul Ghazi Zulhasmi
AU  - Isnani Barokah
AU  - Alvin Novandi
AU  - Intan Sulistyaningrum Sakkinah
AU  - Marcus Nurtiantara Aji
PY  - 2021
DA  - 2021/11/30
TI  - Website Development as a Promotional Supporting Tool on Butterfly Park
BT  - Proceedings of the International Conference on Innovation in Science and Technology (ICIST 2020)
PB  - Atlantis Press
SP  - 385
EP  - 390
SN  - 2352-5401
UR  - https://doi.org/10.2991/aer.k.211129.080
DO  - 10.2991/aer.k.211129.080
ID  - Permanasari2021
ER  -